Do you ever wonder what fashion really is? We do almost every day! We have recently come to some important conclusions. We have no doubt that in today's world, fashion is an expression of identity, individuality and unique style. And with that, fashion is first and foremost your choice! The Adalbertus brand is proud to present its latest campaign 'Your Choice', which celebrates diversity and freedom of choice in fashion.

In a fashion world where trends change like a kaleidoscope, the Adalbertus brand focuses on something much more permanent - individuality and authenticity. We are proud to present our latest campaign 'Your Choice', which promotes freedom of choice and emphasises that every fashion choice is a valid one, because each of us is unique. Each of us has the right to choose what our style will be and every choice is equally good. We are different and that is what makes us interesting..

The 'Your Choice' campaign was created with the idea that everyone should feel comfortable with their fashion choices. Whether you prefer classic, elegant styles or more avant-garde options, your choices reflect who you are. Adalbertus believes that fashion is a form of self-expression, not an imposition of patterns.

Through the campaign, we also want to emphasise the core idea of our custom shirt creator. In it, we give you many options to decide the final shape of your shirt, precisely to help you express yourself. Choose exactly what you want and need. No compromises!

Photo shoot

As part of the campaign, we organised a unique 'old money' style photo shoot. This style, associated with elegance and timeless class, perfectly reflects the spirit of the 'Your Choice' campaign. The photos show the versatility of our shirts and the styling possibilities, which, despite their classic nature, offer unlimited possibilities for self-expression. The models are our ambassadors. Each of them has a different type of beauty, a different personality, job, hobbies and interprets and uses fashion in a different way. This is exactly the idea behind our concept! In the photos, the men present a wide range of styles, from elegant suits to casual outfits that are entirely their choice.

Social media campaign

The 'Your Choice' campaign will be widely promoted on the Adalbertus brand's social media platforms. On our profiles you will find inspiring photos, short videos and opinions from people who have chosen our brand to express themselves. We encourage you to share your looks and join our community where every choice is celebrated.

Show your choice

We want the ‘Your Choice’ campaign to be not just a fashion show, but also an inspiration to take action. We encourage you to experiment with fashion, find your own style and share your choices with others. Join us on this journey through the world of fashion and show that your choices matter.